Link in bio

One link in your bio, everything else one tap away

Build a bio page from blocks, pick a theme and share it everywhere your profile allows a link. Short links, QR codes, forms and analytics are built in.

Included in Premium and higher plans, not in Starter.

Bio pages

Build a page from blocks

Build the page from blocks, then pick a theme that fits your brand. Update it when your offer changes, and every bio that links to it stays current.

  • Pages built from blocks
  • Themes to match your brand
  • Forms that collect submissions on the page
  • Tracking pixels for your analytics and ad tools

Included

Everything around the page

The bio page is the center. These tools send people to it and tell you what they did there.

  • Short links

    Shorten and track the URLs you share, one at a time or in bulk, with expiry dates, targeting and deep links.

  • QR codes

    Create branded QR codes for any bio page or link, for flyers, packaging, menus and event signs, and count the scans.

  • Page and link analytics

    See how your bio pages and links perform, and which links earn their spot.

  • Form submissions

    Collect sign-ups, inquiries or booking requests straight from the page, and export them as CSV.

  • Tracking pixels

    Add tracking pixels so visits from your campaigns show up in the tools you already use.

  • Custom domains

    Put your bio pages on your own domain. Custom domains: 1 on Premium, 3 on Agency and 3 on Unlimited.

Why one link

Bios are short. Your page is not.

Most profiles give you a single link and a few words. A bio page holds everything that does not fit.

Profile bio length limits by network, shortest first
NetworkFieldLimit
TikTokBio80 characters
InstagramBio150 characters
ThreadsBio150 characters
XBio160 characters
BlueskyProfile description256 characters
PinterestAbout500 characters
YouTubeChannel description1,000 characters

Information as of . Sources: TikTok, Instagram, Threads, X, Bluesky, Pinterest, YouTube.

Ideas

Where to use your page and QR codes

  • Social profiles

    Use it as the link in your Instagram, TikTok, Threads, YouTube or Pinterest profile.

  • In store and in print

    Print a QR code on menus, receipts, packaging or a window sign.

  • Events and launches

    Point an event QR code to a page with the schedule, a sign-up form and your socials.

  • Posts and replies

    Share short links in captions, replies and inbox messages instead of long URLs.

How it works

Launch a bio page in four steps

  1. Create a page

    Start a new bio page in Postocial and choose a theme.

  2. Add blocks

    Add your links and the blocks you need, such as a form.

  3. Connect a domain

    Optional: put the page on your own domain. Custom domains: 1 on Premium, 3 on Agency and 3 on Unlimited.

  4. Share and measure

    Put the link in your bios, print the QR code and watch the analytics.

FAQ

Link in bio questions

Which plans include link in bio?

Link in bio is on Premium and higher plans: bio pages, short links, QR codes, forms, tracking pixels and analytics. Starter does not include it. Custom domains: 1 on Premium, 3 on Agency and 3 on Unlimited.

Can I use my own domain?

Yes. Custom domains: 1 on Premium, 3 on Agency and 3 on Unlimited. Starter does not include one.

Can I collect emails or inquiries?

Yes. Add a form to your bio page and collect submissions, such as newsletter sign-ups, questions or booking requests.

Can I see how many people visit and click?

Yes. Page and link analytics show how your bio pages and links perform. You can also add tracking pixels for your own analytics and ad tools.

What can I do with QR codes?

Create a QR code in Postocial and print it anywhere people can scan: menus, receipts, packaging, posters or a slide at the end of a talk.

Is there an API for bio pages?

Yes. The Link in Bio API lets you build on your bio pages from your own tools. See the API overview.

Give your bio link more to do

Build your page during a free trial of Premium, Agency or Unlimited and put it in every bio you run.

Free for 7 days. Card required; cancel before the trial ends and you will not be charged.