Comparison, facts as of November 2026
Postocial vs Buffer
Buffer is simple per-channel scheduling with a usable free plan. Postocial bundles accounts and approvals into flat plans, and Premium and higher plans add an inbox for comments and DMs.
A card is required to start the 7-day free trial. When the trial ends, we charge your card for the plan you picked, unless you cancel before.
Who each tool fits
Buffer or Postocial?
Both schedule social posts. They are built for different teams, budgets and networks.
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Who Buffer fits
Solo creators and small businesses that want simple, cheap scheduling, pay only for the channels they connect, and value a free tier they can actually use.
- You manage a handful of channels and want to pay only for those
- You want to start free with up to 3 channels
- You work alone, or one user is enough
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Who Postocial fits
People and teams who post to more than a few channels, want teammates or clients involved from the start and, on Premium and higher plans, answer messages as well as comments.
- You run up to 10 social accounts and want one predictable price
- You want DMs and reviews in the inbox, not only comments, on Premium and higher plans
- You need approvals and a second team member on the entry plan
Side by side
Postocial and Buffer at a glance
Prices, trials and the features teams ask about most. On Postocial, the inbox and link in bio come with Premium and higher plans; the other features are on every plan.
| Feature | Postocial | Buffer |
|---|---|---|
| Starting priceMonthly billing unless noted | €19.99/monthStarter, or €199.90 a year | $6/channel/monthEssentials, 1 user; $5 billed yearly |
| Free plan | No | YesUp to 3 channels |
| Free trial | 7 daysCard required | 14 daysOn paid plans |
| NetworksPublishing networks each tool lists | 14X with your own X API key | 11 listed |
| AI writing assistant | YesWriting help and AI images on plan credits | Yes |
| Analytics | YesBest times to post; no analytics for X, Reddit, Tumblr or Telegram | Yes |
| Unified inbox | YesOn Premium and higher plans, with WhatsApp, a Telegram bot, SMS, live chat and chatbots | YesComments; DMs not mentioned |
| Post approvals | YesClients approve from a shared link | YesTeam plan |
| Link in bio | YesOn Premium and higher plans, with up to 3 custom domains | YesStart Page, billed as a channel |
| Public API | YesPublishing API and webhooks; Messaging and Link in Bio APIs on Premium and higher plans | Yes1 API key on the free plan |
| MCP server | YesDrafts and schedules posts | YesFree plan included |
On Postocial, message only people who opted in or wrote to you first, and stop when they ask. Broadcasts go to contacts who opted in and skip anyone who opted out, and on Messenger and Instagram they reach only people who messaged you in the last 24 hours. Meta bills WhatsApp messages to your WhatsApp Business account, and SMS goes through your own Twilio, Plivo or SMS gateway account. Competitor details as of November 2026, from the official pricing, feature and help pages linked here. Plans change often, so check the source before you buy. Sources: Buffer: buffer.com/pricing, buffer.com/pricing.md, buffer.com/mcp, buffer.com/community.
Honest differences
Where each tool comes out ahead
No tool wins every line. Here is where Buffer is stronger, and where Postocial goes further.
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Where Buffer is stronger
- A free plan: up to 3 channels, 10 queued posts per channel, the AI assistant and MCP access
- Low cost for a few channels: Essentials is $6 per channel a month, or $5 on yearly billing
- A 14-day trial on paid plans, twice as long as Postocial's
- Unlimited users on the Team plan; Postocial plans include 2, 5 or 10 team members
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Where Postocial goes further
- Plans count accounts, not channels: Starter covers 5 social accounts for €19.99 a month
- An inbox for comments, DMs and reviews from 9 networks on Premium and higher plans, plus WhatsApp Business, a Telegram bot, SMS and website chat
- Approvals and a second team member on every plan, with client review from a shared calendar link
- Link-in-bio pages on Premium and higher plans, with short links, QR codes, tracking pixels and up to 3 custom domains
Pricing
Buffer pricing vs Postocial pricing
Postocial lists its prices in euros and Buffer in US dollars. Check how each tool counts users, channels or brands before you compare totals.
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Buffer pricing
Buffer bills per connected channel. Essentials is $6 per channel a month on monthly billing ($5 yearly) for one user, with unlimited scheduled posts under a fair-use cap of 5,000 per channel, and per-channel rates fall after 10 channels. Team is $12 per channel a month ($10 yearly) and adds unlimited users and approvals. Buffer has a free-forever plan for up to 3 channels, and its paid plans come with a 14-day free trial.
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Postocial pricing
Postocial has four plans, each with analytics, approvals, the API and unlimited scheduled posts within each network's own rate limits. Yearly billing costs 10 times the monthly price, so two months are free, and plan changes are prorated.
- Starter: €19.99 a month or €199.90 a year, with 5 social accounts and 2 team members
- Premium: €29.99 a month or €299.90 a year, with 10 social accounts, 5 team members, the inbox with chatbots and link in bio
- Agency: €99 a month or €990 a year, with 100 social accounts, 10 team members, the inbox with chatbots and link in bio
- Unlimited: €199 a month or €1,990 a year, with unlimited social accounts, 10 team members, the inbox with chatbots and link in bio
Networks
Which networks each tool lists
Postocial publishes to 14 networks. Here is how that lines up with the networks Buffer lists, as of November 2026.
Switching
Switching from Buffer: a five-step checklist
Most of the work is reconnecting accounts and rebuilding your schedule. Run both tools side by side for a week if you want a safety net.
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Connect your accounts
Start the 7-day trial and connect the profiles you run in Buffer. If a client owns a profile, send them a client invite link so they can connect it without sharing a password.
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Rebuild your posting times
Set your workspace's weekly time slots once, by weekday, to match your Buffer schedule. "Add to queue" then drops each new post into the next free slot, and you can still pick an exact time for any post.
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Move your upcoming posts
Put your scheduled posts in a CSV file and create them in one bulk upload, or rebuild them in the composer with a version for each network.
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Turn saved ideas into drafts
Copy the ideas you saved in Buffer into Postocial drafts, and save the formats you repeat as templates with custom variables, so each week starts half written.
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Bring in your team
Invite teammates as admins, members or viewers and turn on approvals where you need them.
FAQ
Postocial vs Buffer: questions and answers
Something we missed, or a detail that changed? Write to hello@postocial.com.
Is Postocial cheaper than Buffer?
It depends on how many channels you run. Buffer Essentials costs $6 per channel a month on monthly billing, so 5 channels cost $30 and 10 channels $60 a month for one user. Postocial Starter costs €19.99 a month for up to 5 social accounts and 2 team members, and Premium €29.99 for up to 10 social accounts and 5 team members. With 3 channels or fewer, or on Buffer's free plan, Buffer costs less.
Does Postocial have a link-in-bio page like Buffer's Start Page?
Yes, on Premium and higher plans. Postocial bio pages are built from blocks and themes, with short links, QR codes, tracking pixels, form submissions, page analytics and up to 3 custom domains. In Buffer, the Start Page counts as one of your billed channels.
Does Postocial have a free plan like Buffer?
Buffer has a free-forever plan for up to 3 channels, and its paid plans come with a 14-day free trial. Postocial has no free plan; every plan starts with a free trial instead. A card is required to start the 7-day free trial. When the trial ends, we charge your card for the plan you picked, unless you cancel before.
How does posting to X work in Buffer and Postocial?
Buffer lists X among its supported networks. In Postocial, X works with your own X API key: you pre-fund X developer credits, about $5 per 500 posts, and Postocial has no analytics for X.
Try Postocial next to Buffer
Start the 7-day trial, connect a few accounts and schedule a real week of posts. Then decide with your own content on the calendar.
A card is required to start the 7-day free trial. When the trial ends, we charge your card for the plan you picked, unless you cancel before.