Comparison, facts as of November 2026
Postocial vs Hopper HQ
Hopper HQ helps Instagram-led accounts plan the look of their feed and charges per account. Postocial adds an API and an MCP server on every plan, and a unified inbox on Premium and higher plans.
A card is required to start the 7-day free trial. When the trial ends, we charge your card for the plan you picked, unless you cancel before.
Who each tool fits
Hopper HQ or Postocial?
Both schedule social posts. They are built for different teams, budgets and networks.
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Who Hopper HQ fits
Instagram-led creators and small brands that want a visual feed planner with simple pay-per-account pricing.
- Instagram is your main channel and you plan the grid visually
- You want native mobile apps for posting on the go
- You run a few accounts and like paying per account
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Who Postocial fits
Brands and teams that post to more networks, automate their publishing and, on Premium and higher plans, answer comments and messages in one inbox.
- You want comments, DMs and reviews in one inbox, on Premium and higher plans
- You run between 5 and 10 social accounts and want one plan price
- You want a REST API or an MCP server for automation
Side by side
Postocial and Hopper HQ at a glance
Prices, trials and the features teams ask about most. On Postocial, the inbox and link in bio come with Premium and higher plans; the other features are on every plan.
| Feature | Postocial | Hopper HQ |
|---|---|---|
| Starting priceMonthly billing unless noted | €19.99/monthStarter, or €199.90 a year | $6/account/monthGrow, 1 user; $5 billed yearly |
| Free plan | No | No |
| Free trial | 7 daysCard required | 14 daysCard taken at signup |
| NetworksPublishing networks each tool lists | 14X with your own X API key | 9 listedYouTube Shorts |
| AI writing assistant | YesWriting help and AI images on plan credits | Yes |
| Analytics | YesBest times to post; no analytics for X, Reddit, Tumblr or Telegram | Yes |
| Unified inbox | YesOn Premium and higher plans, with WhatsApp, a Telegram bot, SMS, live chat and chatbots | NoNone listed |
| Post approvals | YesClients approve from a shared link | YesScale plan |
| Link in bio | YesOn Premium and higher plans, with up to 3 custom domains | Yes |
| Public API | YesPublishing API and webhooks; Messaging and Link in Bio APIs on Premium and higher plans | Not confirmed |
| MCP server | YesDrafts and schedules posts | Not confirmed |
On Postocial, message only people who opted in or wrote to you first, and stop when they ask. Broadcasts go to contacts who opted in and skip anyone who opted out, and on Messenger and Instagram they reach only people who messaged you in the last 24 hours. Meta bills WhatsApp messages to your WhatsApp Business account, and SMS goes through your own Twilio, Plivo or SMS gateway account. Competitor details as of November 2026, from the official pricing, feature and help pages linked here. Plans change often, so check the source before you buy. Sources: Hopper HQ: hopperhq.com/pricing.
Honest differences
Where each tool comes out ahead
No tool wins every line. Here is where Hopper HQ is stronger, and where Postocial goes further.
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Where Hopper HQ is stronger
- Native mobile apps; Postocial is an installable web app without native mobile apps
- Low cost for a few accounts: Grow is $6 per account a month, or $5 on yearly billing
- A visual feed planner for Instagram-led brands
- A 14-day trial, twice as long as Postocial's
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Where Postocial goes further
- A unified inbox for comments, DMs and reviews on Premium and higher plans; Hopper HQ's pricing page and feature menu list no social inbox
- Approvals and a second team member on every plan; Hopper HQ Grow has 1 user, and approvals need Scale
- A REST API, signed webhooks and an MCP server; we found neither an API nor an MCP server on Hopper HQ's site
- Publishing to Google Business Profile, Mastodon, Reddit, Tumblr and Telegram
Pricing
Hopper HQ pricing vs Postocial pricing
Postocial lists its prices in euros and Hopper HQ in US dollars. Check how each tool counts users, channels or brands before you compare totals.
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Hopper HQ pricing
Hopper HQ prices per connected social account. Grow is $6 per account a month on monthly billing ($5 yearly) for 1 user, with every network, unlimited posts, AI, analytics, link in bio and the mobile apps. Scale is $12 per account a month ($10 yearly) and adds unlimited users, team permissions and approvals. Hopper HQ has no free plan; both plans start with a 14-day trial, and the payment method collected at signup is charged when the trial ends.
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Postocial pricing
Postocial has four plans, each with analytics, approvals, the API and unlimited scheduled posts within each network's own rate limits. Yearly billing costs 10 times the monthly price, so two months are free, and plan changes are prorated.
- Starter: €19.99 a month or €199.90 a year, with 5 social accounts and 2 team members
- Premium: €29.99 a month or €299.90 a year, with 10 social accounts, 5 team members, the inbox with chatbots and link in bio
- Agency: €99 a month or €990 a year, with 100 social accounts, 10 team members, the inbox with chatbots and link in bio
- Unlimited: €199 a month or €1,990 a year, with unlimited social accounts, 10 team members, the inbox with chatbots and link in bio
Networks
Which networks each tool lists
Postocial publishes to 14 networks. Here is how that lines up with the networks Hopper HQ lists, as of November 2026.
Switching
Switching from Hopper HQ: a five-step checklist
Most of the work is reconnecting accounts and rebuilding your schedule. Run both tools side by side for a week if you want a safety net.
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Connect your accounts
Start the 7-day trial and connect the profiles you run in Hopper HQ. If a client owns a profile, send them a client invite link so they can connect it without sharing a password.
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Rebuild your posting times
Set your workspace's weekly time slots once, by weekday, to match your Hopper HQ schedule. "Add to queue" then drops each new post into the next free slot, and you can still pick an exact time for any post.
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Move your upcoming posts
Put your scheduled posts in a CSV file and create them in one bulk upload, or rebuild them in the composer with a version for each network.
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Move your media library
Import images and videos from Dropbox or Google Drive, pull in Unsplash photos and Giphy GIFs, and edit visuals with Adobe Express inside Postocial.
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Bring in your team
Invite teammates as admins, members or viewers and turn on approvals where you need them.
FAQ
Postocial vs Hopper HQ: questions and answers
Something we missed, or a detail that changed? Write to hello@postocial.com.
Is Postocial cheaper than Hopper HQ?
It depends on how many accounts you run. Hopper HQ Grow costs $6 per account a month on monthly billing, so 5 accounts cost $30 a month for one user. Postocial Starter costs €19.99 a month for up to 5 social accounts and 2 team members, and Premium €29.99 for up to 10 social accounts. For 3 accounts or fewer, Hopper HQ costs less.
Does Postocial have a mobile app?
Postocial is an installable web app: you can add it to your phone's home screen from the browser, but there are no native iOS or Android apps. Hopper HQ includes native mobile apps on its Grow plan.
How does the Postocial free trial compare with Hopper HQ's?
Hopper HQ has no free plan; both plans start with a 14-day trial, and the payment method collected at signup is charged when the trial ends. Postocial has no free plan; every plan starts with a free trial instead. A card is required to start the 7-day free trial. When the trial ends, we charge your card for the plan you picked, unless you cancel before.
How does posting to X work in Hopper HQ and Postocial?
Hopper HQ lists X among its networks. In Postocial, X works with your own X API key: you pre-fund X developer credits, about $5 per 500 posts, and Postocial has no analytics for X.
Try Postocial next to Hopper HQ
Start the 7-day trial, connect a few accounts and schedule a real week of posts. Then decide with your own content on the calendar.
A card is required to start the 7-day free trial. When the trial ends, we charge your card for the plan you picked, unless you cancel before.